Ever wonder why some topics trend so much on Twitter and why some stories don’t make any impact? 

Most of us scroll phones to check what’s trending on the internet be it a viral video, post or a tweet. Trending topics tell you what’s happening around the world and keep you updated. 

Twitter is a source for breaking news nowadays. Through twitter, acclaimed personalities voice their opinions and viewpoints that create a buzz; remember the tweets of Greta Thunberg and Rihanna in favor of Farmer’s protest, which have shaken the social media and political structure of our country. 

Let’s get into the crucial insights of Twitter Trends.

What's trending on twitter?
 

On Twitter, the latest trends will appear on the left side of your timeline on both home and notification pages. On profile pages, they will appear to the right of tweets.

By default, Twitter trends depend on your location and who you follow, which also include worldwide trends. The “Change” option present next to the trends headline enables you to switch from the default tailored trends to a new location. 

If you want to access twitter trends on your mobile app, just click the search option. 

You must have noticed that some trending topics contain a hashtag. Using this hashtag, you can easily participate in the conversation on Twitter, which helps in the expansion of your followers.

If you want to see the conversation about a specific Twitter trend, click on the topic or hashtag. From here, you will be taken to the relevant Twitter search, you can make your search deeper by switching from top stories to live results, accounts, photos, videos on the topic. 
 

How Does Twitter Decide What Is Trending?
 

This is the prominent question: how does Twitter decide what’s the hottest topic to trend?

Twitter’s algorithm tells what is on the trending list by favoring sharp spikes instead of the gradual sustained growth. This happens by taking into account both volume(the number of tweets on the topic) and time(the total time it takes to generate the total tweets). One-day growth is termed as trending, while 30 days is just news.

Time plays a crucial role because a topic that gains popularity slowly in a month is because of a greater number of tweets after 30 days, but the thing  should be noted here is that there was no spike to make it trending. Now, this is the reason why the movements like #OccupyWallStreetJournal became difficult to trend- the growth was quite slow and despite a considerable amount of tweets on the issue, there was never a spike that’s why it never became Trending on Twitter. 
 

Important Twitter Trends in 2020
 

2020 was the worst year in human history that has turned the world upside down. A lot of buzz happened on Twitter this year and people became so active on it to keep abreast of the latest happenings. Check out the topics that got so many eyeballs on Twitter in 2020.
 

1. Stronger efforts to prevent the spread of misinformation: Today, fake news circulates on social media in a fraction of seconds and people get manipulated. To avoid this, Twitter was under huge pressure to control the spread of misinformation. Twitter updated its policy on synthetic and manipulated media.  Content that poses a risk to public safety will strictly be removed from the platform. Posts that show signs of manipulation or fabrication will be marked with a label.

In the last US Presidential elections, Donal Trump’s tweet received a “manipulated media” disclaimer and that was about the fraudulent votes.  Twitter added a warning label to two of his tweets and described the content as unsubstantiated.
 

2. Related to Coronavirus: #Coronavirus is the second most used hashtag used in 2020. Tweets about COVID-19 are sent every 45 milliseconds. There were millions of tweets on a platform that helped people to spread information about the novel virus. Twitter has also tied the partnership knots and offered pro bono advertisements to organizations that were interested in the relief efforts. 
 

3. #BlackLivesMatter shaken the roots of social activism: George Floyd’s death, an unarmed man, by the police in late May gave fire to the Black Lives Matter Movement. On Twitter, use of #Blacklivesmatter swarmed Twitter with a whopping 8.8 million tweets on May 28. According to Hootsuite’s analysis, more than 18 million unique users have used the hashtag across Twitter, Reddit, Tumblr, and other sources. 

People became so vocal about Black Lives Matter and it became one of the most trending topics on Twitter. Celebrities, sports legends, politicians all came together to share their solidarity with the movement.
 

Famous Twitter hashtags for maximum engagement!

Twitters Hashtags: #twitterposts, #twitterpost, #btstwitter, #jualfollowerstwitter, #twittermeme, #twitterthread, #blacktwitter #btstwitterupdate, #twitterreceh, #recehkantwitter, #twitterupdate, #twitterfunny, #funnytwitter #twitterau, #dramatwitter, #recehantwitter, #followerstwitter, #twittertürkiye, #twitterindia, #twitterlucu, #twitterbrasil, #twitterthreadstorytime, #twitter, #twitterweek, #twitterjentikhati, #twitterweek, #catsoftwitter, #twitterquote #twitterday, #twitterhumor, #twittermarketing, #twitters
 

Occasion Hashtags: #occasion #occasions #occasionwear #occasioni #occasione #occasional #occasionmakeup #occasionhair #occasionalBlogbyuroobaAbdulAziz #occasiongifts #occasiondress #occasionally #OccasionalTable #occasionalchair #occasioncakes #occasioniceramiche #occasionalwear #occasionalsale #occasionsgallery #occasionatus #occasiononline #occasionsbox
 

Social Media hashtags: #socialmedia #socialmediamarketing #socialmediatips #socialmediastrategy #socialmediamanager #socialmediamanagement #socialmediamarketingtips #socialmediamom #socialmediatip #socialmediaagency #socialmediaexpert #socialmediatraining #socialMediaInfluencer #socialmediaqueen #socialmediastrategist #socialmediacoach #socialmediaguru #socialmediatools #socialmediaconsultant #SocialMediaContent #socialmediamarketer #socialmediatrainer #socialmedialife #socialmedianetwork #socialmediaexperts #socialmediaaddict #socialmediahelp #SocialMediaMarketingStrategist #socialmediaadvertising #socialmedia101
 

Digital Marketing Hashtags: #digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingstrategy #digitalmarketingtraining #digitalmarketingstrategist #digitalmarketingtools #digitalmarketingconsultant #digitalmarketingexpert #DigitalMarketingThailand #digitalmarketingservices #digitalmarketinglife #digitalmarketingplan #digitalmarketingstrategies #digitalmarketingtip #digitalmarketingturistico #digitalmarketingcompany #digitalmarketingdubai #digitalmarketingblog #DigitalMarketingConsultants #digitalmarketingpanama #digitalmarketingblueprint #DigitalMarketingBusiness #digitalmarketingcourse #digitalmarketingnigeria #DigitalMarketingSolutions #digitalmarketing1 #digitalmarketing2018 #digitalmarketingconference #digitalmarketingindia
 

Politics Hashtags: #politics #PoliticsAsUsual #politics2017 #politicssuck #politicsandprose #PoliticsMatter #politicsnation #PoliticsMakePeopleCrazy #politicsnationwide #politicsNow #PoliticsNreligion #politicsofdancing #politicsofdancing3 #politicsoffashion #politicsofinstagram #politicsofJesus #politicsofjoy #politicsofmedicine #politicssucks #Politicsmeme #politicsissue #politicsismylife #politicsinnigeria #politicsdontmatter #politicsdaily #politicsaswar #PoliticsAsUsaual #politicsaspersonal #politicsaside #politicsaregettingonmynerves
 

Tweet Hashtags: #tweetgram #tweet #tweets #tweeter #tweety #tweetmyjobs #tweetybird #tweetyourmeat #tweeters #tweeting #tweetagram #tweetme #tweetstagram #tweetus #tweetaccount #tweeterborough #tweetperth #tweetpost #tweetcanberra #TweetChat #tweetbyme #TweetCheat #tweeted #tweetgrams #tweetmybeer #TweetOurs #tweetandhoot #tweetangels #tweetext #tweetexts
 

News hashtags: #news #newsong #Newstyle #newseason #newspaper #newsingle #newsouthwales #newschool #newshoes #newstart #newstuff #newsletter #newschooltattoo #newstock #newshop #newshirt #newsongs #newstore #newshit #NewSound #newshow #newseries #newspapers #newstudio #newsmyrnabeach #newskills #newstyles #newschoolers #newskool #newskin 
 

Twitter Publishes New Trends Report, Showcasing Trending Topics on the Platform
 

If you want to increase the usage of any particular platform, you have to understand why people are using it, what they’re going to discuss there and how you can synchronize with those trends.

Twitter has come up with a new, 33-page trends report,  which reflects trending topics depending on the basis of overall tweet engagement over the past two years. 

As Twitter explained, "People come to Twitter to talk about the things that matter to them. Entertainment, news, sports, fashion - it’s all here. And by analyzing these honest conversations, we can get a fresh understanding of the evolving cultural trends and attitudes shaping our future."
 

Twitter has mentioned 6 trends that help brands to stay ahead of the curve.
 

• Well-being: You matter; embrace vulnerability and give time to self-care.
• Creator Culture: Ignite Creativity and support the people who are creative.
• Everyday Wonder: Make your everyday productive and lead with positivity
• One Planet: Dream for a better future with a desire to perform better together
• Tech life: Share your vision for the future and lead a more connected life. 

Today, if you are not active on Twitter, it means you’re missing out on something big and losing the touch with the world around. Hashtags on Twitter and trending topics keep you updated. So, keep an eye on what's happening across the globe and participate in meaningful conversations and learn something new.

If you’ve any questions, write to us at sale@rannkly.com, we would love to answer them.